Step Inside the Minds of Online Success Masters
August 15, 2003
(c)Copyright Jeff Smith 2003
(
http://www.infoproductcreator.com)
jeff@infoproductcreator.com
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WHAT'S INSIDE
1. UPDATE
2. FEATURE
"KEYWORD POWER! Stop Fumbling Around In the Dark!
Get
Qualified Traffic Now!" - Jeff Smith
3. USEABLE NEWS
New JV Private Forum About To Be Launched
How To "Steal" An Endless Supply Of Content To
Instantly Create
Your Own eBooks or Special Reports...
3 Completely Complimentary Search Engine Tools That
Will Help
You Get More Traffic And Turn More Visitors
Into Buyers
4. WRAP UP
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Update From Jeff
Hello again everyone, and welcome to all of our new
subscribers.
Blackout 2003!
After 20 hours of no power, mayham in our city and
a few days intermittant email service, things are finally
starting to return to normal.
Have to admit, a day away from everything electronic was
somewhat refreshing - call it a forced vacation.
But it does freak you out a little how dependent on
electricity our society has become.
Back and refreshed, I've done an ever increasing amount
of consulting with customers in the last month.
These sessions are VERY interesting to discover patterns
- where people are doing well and where they are
struggling.
Here's the two things I think you will be interested in
hearing....
1. Almost everyone assumes people will come looking for
their product online - WRONG!
In reality - people search for information online, and
it's your job to make sure that sometime between their
first search and the end of their search - they a) Get
what they are looking for and b) They are exposed to
your product.
2. Everyone tends to think about keywords AFTER
have developed or selected a product to sell online,
designed sales page, designed website, etc...
If you have the chance, think about your keywords BEFORE
you develop your product, sales letters, positioning,
etc...
Reality is - and yes, it took me a while to learn this -
is that you need to know what people are looking for FIRST,
then find or develop products to meet that demand.
Doing the opposite will almost guarantee abismal results.
Here's the best tool I've seen this year - because it
INSTANTLY helps you uncover hidden secret pockets of
demand, helps guide your marketing campaign and will make
your success online far more likely...
Keyword Analyzer:
http://www.infoproductcreator.com/part/adwanalyze
Lots of great content for you today.
Feature article delves into how you can use KEYWORDS to
increase your online profits.
In the interest of keeping these newsletters shorter, and
more readable - I will now be separating out the expert
interviews onto their own.
Early next week - you'll see my latest expert interview
with the successful author of "Instant JVLetters", a book
that is making quite an impact online.
You can see it right here:
http://www.infoproductcreator.com/part/jvletters
Enjoy and thanks for reading.
Jeff
jeff@infoproductcreator.com
Today's Highly Recommended Resource
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FEATURE ARTICLE
KEYWORD POWER!
Stop Fumbling Around In the Dark! Get Qualified Traffic Now.
by Jeff Smith
If you had to take a stress test right now - while someone
asks you how effective you are at selling a product online?
Would you show moderate frustration?
Register an "above average" score on the liklihood you will
strangle the next person who mentions getting rich online?
Or are you ready to pull the plug on the who freaking thing,
and start your own meat carving business?
You want to sell a product online, and everyone wants to
tell you HOW to sell a product online....BUT....
What they DON'T tell you is that it all depends on 2 simple
factors -- knowing what people want to buy AND what they
search for when they are looking.
Listen: it's taken me over 1-year to learn the TRUE meaning
of this one single word.
Everyone say KEYWORD.
Say it again -- KEYWORD.
Ok, with that out of our systems, let's look at the way
that keywords can make your life simpler, massively increase
your ability to sell products online AND...provide a
formula you
can repeat again and again -- until you're tired of making
money.
KEYWORD Tip #1: Your Product Idea
Keywords tell you what people search for on the internet.
Lots of searches for information means you can mine those
areas and discover urgent demand leading to best-selling
products.
Study keyword combinations, discover demand and supply
ratios -- made faster with a tool like Adword Analyzer --
(http://www.infoproductcreator.com/part/adwanalyze)
and you will have a window into product demand online.
KEYWORD Tip #2: Product Names and Titles That Sell
You know what people are looking for with keywords.
Figure out WHY they are using the keywords and you have
the perfect high-demand title that will sell you a ton
of products.
KEYWORD Tip #3 Sales Pages That Sell Products Online
Your sales page is only converting 1 in 1,000 visitors
into buyers?
Usually two main reasons - your copy sucks, or you are
attracting the wrong people to your website.
Guess what?
Either way - KEYWORDS come to the rescue.
Optimize your site for keywords that make sense for your
product or service. Don't go general here, get really
specific -- you want less traffic but more sales, not
a TON of traffic and virtually no sales.
Here's a little known secret.
People look for information online - they don't look
for products.
So - what you need to do is attract your visitors with
content, the content they are looking for AND THEN have
links and a menu that lead them to your product sites
which convert visitors into buyers.
If you need some help converting visitors to customers,
then here's one of the best sales writing solutions I
have found...
http://www.infoproductcreator.com/part/pushbutton
KEYWORD Tip #4: Keywords Help You Find Super Affiliates
Super affiliates now generate over 60% of my product
sales online, they work while I play.
When you arm yourself with the list of most popular
keywords your most qualified visitors use to find
information related to your products -- you can use
that information to form SUPER affiliate joint ventures
which will let you sit back and watch the money roll in.
Seek out those sites that are performing best and
optimized best for your target market's most searched
keywords - then make really good friends FAST!
Because they can make you a truckload of sales in next
to no time.
KEYWORD Tip #5 It's the ONLY Thing We Really Know About
Online.
Keywords don't lie.
The fact that "travel book" gets roughly double the
searches as "travel information" tells you exactly
how people are searching for your information (assuming
you've written a travel book)
When it comes right down to it - the comings and goings
of people on the internet is far from an exact science,
no matter what the "guru's" tell you.
But...KEYWORDS put you back in the driver seat, give you
the tools to sell products online and bring your stress
level down to a level where you may not even know who
you are anymore.
AUTHOR'S NOTE: Use This Article With Your Affiliate Link!
Please feel free to use this article in it's entirety in your online or offline
publication - the only requirement is that you use the following resource box
following your article: (Note, sign up for our affiliate program at:
http://www.infoproductcreator.com/affiliateinfo.html and substitute your own affiliate link
into the resource box):
Jeff Smith is an online marketing expert and author of
the highly recommended Ultimate Information
Entrepreneur's Success Package. Discover exactly how
to quickly create one hot selling infoproduct after
another. Building your own Infoproduct Empire is easy
with the Success Package. See it here:
http://www.infoproductcreator.com
USABLE NEWS From The World of Infoproduct Development
** New JV Private Forum About To Be Launched
What's the biggest challenge to generating high profit
joint venture relationships?
It's the contact and networking portion for sure.
I've created dozens of highly successful joint ventures and
there is NO other method that you can earn greater short
term profits with so little work.
Finally - someone has thought about the ultimate high
quality joint venture networking site.
This one is SO exclusive, SO powerful, SO high in quality
that I cannot even give you the link yet.
It's in beta with a small group of very exclusive, high-power
online marketers - which you will have access to in the
very near future.
I did want to let you know that in the next few weeks, I
will be able to unveil this incredible service.
Stay tuned! Keey an eye on September 15th...
** How To "Steal" An Endless Supply Of Content To Instantly
Create Your Own eBooks or Special Reports...
Joe Vitale has done it and earned tens of thousands of dollars
instantly.
Yanik Silver has done it with similar results
You can do it to....
Find public domain information, package it for sale and earn
100% of the profits - how does that sound?
You won't believe how easy it really can be to find, test and
package information that already exists into your very own
product to sell online.
Find out how it's all done - Yanik Silver has teamed up with
a legal expert and some terrific guests to give you EVERYTHING
you need to know to profit from public domain information.
This is a steal folks...
http://www.infoproductcreator.com/part/pdomain
** 3 Completely Complimentary Search Engine Tools That Will
Help You Get More Traffic And Turn More Visitors Into Buyers
Curious about your link popularity?
Want to know where you rank in the search engines?
Dying to know how you rate on specific POWER keywords?
Then head on over to Marketleap and try out their Free Search
Engine Marketing Tools.
http://www.marketleap.com
WRAPPING IT UP!
Have a terrific weekend
Always look forward to hearing your feedback!
mailto:jeff@infoproductcreator.com
Jeff Smith
http://www.infoproductcreator.com
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CONTACT INFORMATION
Jeff Smith
Editor Online Marketing Secrets Revealed
webmaster@inf
oproductcreator.com
http://www.infoprod
uctcreator.com
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